Proton Persona 2017 : Proton New Persona

new persona

Proton Persona 2017 also known as Proton New Persona information can be found on this page, price, specifications, color variants, pictures. Kindly let us know if you would like to get a quotation from us .Contact our representative at Nathan Ryan 011 2020 5685  for more information


The Proton Persona 2016, Proton New Persona shares the Iriz’s platform, basic structure, powertrains and interior, but its exterior design has been completely re-engineered in an effort to distinguish itself as a stand-alone model.  Proton has also made several refinements to improve fuel efficiency and reduce noise, vibration and harshness (NVH) in the 1.6-litre VVT engine. The CVT has also been refined for a smoother drive. The interior of the Proton Persona 2016, Proton New Persona is largely unchanged over the Iriz, with the main exception of the new two-tier colour scheme.

The Proton Persona 2016 , Proton New Persona is one class smaller than the outgoing previous proton Persona, but it offers more headroom, comparable rear legroom and a significantly larger boot. The Proton Persona 2016, Proton New Persona is also more powerful, fuel efficient and sophisticated than the previous proton persona. It is the latest model to carry Proton’s newfound ‘affordable safety’ USP, and all Proton New Persona variants have been awarded the full five-star rating by ASEAN NCAP.

At launch, four variants of the new Persona were made available, namely the Standard MT, Standard CVT, Executive CVT and Premium CVT. All New Persona variants come standard with Proton’s Vehicle Dynamic Control (VDC) safety net, ECO Drive Assist, front and rear parking sensors and 15-inch alloy rims among others. The various trim levels differ mainly in terms of kit and cosmetic enhancements, and are otherwise mechanically identical with the exception of the airbag count.

The Standard and Executive variants get twin front airbags, while the Premium model adds on twin side and twin curtain airbags for a total of six.  ASEAN NCAP has awarded the full five-star rating for all variants of the New Persona. Prices range from RM46,350 to RM60,800 respectively.


The Proton Persona 2016 , Proton New Persona measures 4,387 mm long, 1,722 mm wide and 1,554 mm tall. The wheelbase length at 2,555 mm is unchanged over the Iriz, but the rear overhang has been extended to support a large 510-litre boot, compared to just 215 litres in the Iriz.In terms of size comparisons, the new New Persona is 482 mm longer, 2 mm wider and 4 mm taller than the Iriz, and 90 mm shorter, 3 mm narrower and 116 mm taller than the old CM Persona. Additionally, the wheelbase length of the New is 45 mm shorter than the Previous Persona, but the boot volume is 80-litres larger

the Proton Persona 2016 , Proton New Persona features more basic height-adjustable halogen reflector headlamps and bulb-lit rear lamps, in an effort to reduce costs and pricing. Daytime running lights (DRL) are also absent, but all variants get a rear fog light as standard. Both front and rear lamps have Proton lettering inserts, and the New Persona is the first Proton saloon to feature wing mirrors that are mounted on the door panel, helping improve visibility with the addition of a front quarter glass insert.

The various cosmetic enhancements in the New Persona are preset according to their respective trim levels.  The door handles are matte black on the Standard variants, but are painted in the body colour in the Executive and Premium lines. The wing mirror housings are also matte in the Standard, but are body coloured in the Executive and incorporate a power-folding feature in the Premium. The B-pillars are body colour coded in the Standard and Executive, but are blacked out in the Premium. A rear bootlid lip spoiler is only fitted on the Executive and Premium lines.

All variants feature the same 15-inch alloy rim design, but the rims are painted grey in the Standard and Executive variants, and gloss silver in the Premium respectively. Front fog lights are only available on the Executive and Premium lines. The headlamps get a follow-me-home feature in the Executive, while the Premium adds on an automatic on/off option. Proton will also produce a limited run Premium SE variant, which is identical to the Premium in specifications, but is fitted with an all-round, dual-tone bodykit, an RM1,000 option.The New Persona is produced in six colours, namely Carnelian Brown, Sterling Silver, Quartz Black, Fire Red, Cotton White and Graphite Grey.


It fitted a new CVT gear lever with a side-mounted release switch and a headlight levelling dial which can be used to re-calibrate the front beam projection when the car is fully loaded.The driver’s instrument cluster is largely unchanged over the Iriz, but it now features Proton’s new ECO Drive Assist system, an indicator which lights up in green when the car is being driven in an economical manner. The speedometer and tachometer graphics are also new, and the central LCD screen is now lit in blue, compared to the Iriz’s red. The instrument cluster housing is also finished in a glossy grey coat, as opposed to matte black in the Iriz.

At the back, legroom has been improved courtesy of the scalloped front seat backs and a more reclined rear bench, which can be folded in a 60:40 arrangement in the Executive and Premium lines. It also improved and refined how the front and rear doors open and close, to further improve perceived quality.Additionally, the steering wheel is tilt-adjustable, while the driver’s seat can be adjusted for height.

The Standard variants get fabric seat upholstery and a matte centre console finishing, while the Executive model adds on fabric door trimmings and a glossy centre console finishing. The Premium is the only variant with leather seats, leather door trimmings, and a leather-wrapped steering wheel.

Three different head units are offered in the BH Persona. The Standard variants are equipped with a single-DIN head unit with radio, Bluetooth and CD/MP3 playback.The Executive model gets a larger double-DIN head unit, and steering wheel audio switches. The Premium model features an-based touchscreen head unit which is linked to a reverse camera, and also features GPS navigation, DVD playback, Bluetooth and iPod connectivity.  The head units are paired to twin front and rear speakers in the Executive and Premium lines, and twin rear speakers in the Standard. Additionally, both Executive and Premium models have two rear USB charging ports and a key fob with remote trunk release. Passive keyless entry with push-start ignition is exclusive to the Premium.

Current promotion for this model can be found here. Proton New Persona Promotion

Price List updated 01/08/2017

Proton New Persona 1.6ccOTR Price5 Years7 Years9 Years
Standard ManualRM 46,350.00RM 799RM 600RM 490
Standard CVTRM 49,350.00RM 834RM 633RM 517
Executive CVTRM 55,350.00RM 954RM 717RM 585
Premium CVTRM 59,350.00RM 1023RM 769RM 627

* Estimated monthly installment calculate is based on 10% down payment.

New Persona Price List

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